By Porter Ander­son | @Porter_Anderson   From Novem­ber 23, 2011 Part of my series of columns on pub­lish­ing, Writ­ing on the Ether, appear­ing each Thurs­day at JaneFriedman.com   Reverse Penguin! So crikey. Just when you think you have it all worked out—the difference between mammals and publishers—you look up or down or somewhere and find a… Read More