Chris Lavergne, publisher of Thought Catalog Books, knows what his social-savvy data is saying: Create ‘an experience that isn’t efficient.’ Read More
Use Twitter Analytics to Boost Your Social Media Marketing
‘You’re looking at a whole page of intelligence about your social media marketing on Twitter and how your presence on this vast medium is playing out.’ Read More
'Grace notes for ebooks': A new Trajectory for discoverability
When the machines read your book The Bookseller on the stands in London this morning reports that Bowker — the ProQuest-owned US ISBN agency and publishing research firm — is in final talks for a partnership with a company called Trajectory. The aim at Bowker is to offer authors and small publishers a new way to generate… Read More
Ether for Authors: eBook Prices at Rock Bottom
Writing on the Ether is a collection of news and perspectives on publishing. It is written by journalist and critic Porter Anderson for Jane Friedman and it appears at JaneFriedman.com each Thursday. Sponsorship opportunities are available and offer generous promotion. Join us on Tuesdays at Ed Nawotka’s and Frankfurt Book Fair’s Publishing Perspectives for the new Ether for Authors column. Read More