WRITING ON THE ETHER: Shark Week

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Deirdre Gogarty, Darrelyn Saloom, My Call to the Ring, Glasnevin Publishing

By Porter Ander­son | @Porter_Anderson

 

From August 16, 2012

Part of my series of columns on pub­lish­ing, Writ­ing on the Ether, appear­ing Thurs­days at the invi­ta­tion of Jane Fried­man at JaneFriedman.com

 


 

My Call to the Ring by Deirdre Gogarty & Darrelyn SaloomMy Call to the Ring: A Mem­oir of a Girl Who Yearns to Box

by Deirdre Gog­a­rty & Dar­relyn Saloom

In the 1980s, box­ing is ille­gal for women in Ire­land. But Deirdre Gog­a­rty has only one dream: to be the first Irish woman to win a world box­ing title. How can a shy, young mis­fit become a pro­fes­sional boxer in a coun­try that bans women from the sport? Gog­a­rty fol­lows her call­ing to com­pete and jour­neys from the Irish Sea to the Gulf of Mex­ico, from out­cast to cen­ter ring, from the depths of depres­sion to the cham­pi­onship fight of her life.

If you’ve ever won­dered why and how peo­ple do extra­or­di­nary, almost impos­si­ble things, read My Call to the Ring. Deirdre Gog­a­rty knocked me out with this book.”

—Ted Mann, for­mer National Lam­poon edi­tor, tele­vi­sion writer, and producer

Find out more on Ama­zon and down­load a sam­ple to your Kindle.


Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Deirdre Gogarty, Darrelyn Saloom, My Call to the Ring, Glasnevin PublishingUpdate: Laura Haz­ard Owen fea­tures The Boy in the Suit­case by Lene Kaaber­bøl of my for­mer home, Copen­hagen, and Agnete Friis in her weekly eBook Best­seller Break­down at paid­Con­tent. Here’s our Ether­iz­ing of Owen’s instruc­tive, reveal­ing series.


No Life­guard / VanderMeer

Greet­ings, Eth­er­naut, from the Tropic of Porter, where things have looked either chum or chump of late.

We’ve had a feed­ing frenzy, you know.

And we’ve had a more tar­geted, pre­med­i­tated attack, too, by one of the biggest fish in this dig­i­tal drown­ing pool.

So I’m glad to be reminded by our goodly col­league Colleen Lind­say — she of Penguin’s Book­Coun­try — of author Jeff Van­der­Meer. You know him?

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Deirdre Gogarty, Darrelyn Saloom, My Call to the Ring, Glasnevin Publishing

Jeff Van­der­Meer

I first encoun­tered Van­der­Meer in 2003, when I reviewed for CNN his darkly promis­ing debut novel, Veniss Under­ground. It fea­tures an extremely big fish, big­ger even than our pub­lish­ing barracudas.

It didn’t just look like a huge pair of spread jaws, it was a huge pair of spread jaws. Drip­ping sea­weed and teeth, they rose some six hun­dred feet above the surface.

Here in the snark-infested savvy of 2012, of course, I think this might have been an early vision of the Dig­i­tal Dynamic itself, snor­kel­ing in for some blood-on-the-water.Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Deirdre Gogarty, Darrelyn Saloom, My Call to the Ring, Glasnevin Publishing

And what do we find Van­der­Meer writ­ing now?

Hes writ­ing about us. About the indus­try! the indus­try! About this damned lagoon of ours.

The prob­lem right now really isn’t the “tyranny” of big NYC com­mer­cial pub­lish­ers or an Ama­zon monop­oly. The prob­lem is the virus of mediocre and received ideas cours­ing through the col­lec­tive brains of the book world, infect­ing too many of its writ­ers, com­men­ta­tors, reviewers.

Van­der­Meer goes on to list “a few promi­nent exam­ples” in his arti­cle, Dream­ing Well: Does the Future of Pub­lish­ing Need More Imag­i­na­tion? Among his fan­cies of the misguided:

  • War on copy­right and the fer­vent belief that con­tent should be free.
  • Mega-selling self-published authors’ war on tra­di­tional pub­lish­ing, specif­i­cally the Mighty Kon­rath…Any cru­sade against tra­di­tional pub­lish­ing is self­ish to the extreme—it wants to replace diverse ways to pub­li­ca­tion with One True Way.
  • Advo­cat­ing against the use of an agent…All I can say is, if you think agents are evil syco­phants who want to suck all of your money out of you…I’ll be over in this cor­ner get­ting a lot more done for more money because of my agent.
  • “No one at New York pub­lish­ing houses edits books any more.” This is some­thing I really find to be pro­pa­ganda in the worst sense.
  • Claim­ing you know how things are going to look five years down the road and rec­om­mend­ing strate­gies based on your Sacred Knowledge.
  • Telling writ­ers to estab­lish some social media pres­ence well in advance of fin­ish­ing or sell­ing a novel or other type of book. Another one-size-fits-all approach that isn’t use­ful for all writ­ers or all kinds of books. For some writ­ers, depend­ing on their per­son­al­ity, it is down­right destruc­tive. For oth­ers, it is like being a ham­ster in a wheel try­ing to power your career, and expend­ing lots of energy for lit­tle gain. Writ­ers over-extending them­selves, los­ing track of their art, all con­cerned that oth­er­wise they’ll be ren­dered invisible.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Deirdre Gogarty, Darrelyn Saloom, My Call to the Ring, Glasnevin PublishingVan­der­Meer is con­cerned about a tram­pling rush for the self-publishing door. He makes it clear that he’s not against self-publishing, but he knows it’s no panacea:

Self-publishing is a tool and like any other tool it can be used well or poorly. Putting it on a pedestal is a point­less exercise.

As we near the feed­ing frenzy, I want you to pay close atten­tion to this line:

Taken together, advo­cates for the whole­sale dis­man­tling of the cur­rent sys­tem and, to a lesser extent (lesser because it’s not as preva­lent) other advo­cates who too fre­quently defend the inad­e­qua­cies of the cur­rent sys­tem, rep­re­sent the biggest threat to the major­ity of writers.

The mech­a­nism of the problem:

By spread­ing a more-or-less ide­o­log­i­cal virus that is then repeated by ever-growing num­bers of peo­ple who do not stop to ana­lyze what they then put out there as gospel, a self-fulfilling prophecy occurs that may do long-term dam­age to the abil­ity of writ­ers to sur­vive in this new age of publishing.

Today I will be mostly using the tele­phone to com­mu­ni­cate with peo­ple. #old­school #thelostartof­s­peak­ing
@samatlounge
Sam Miss­ing­ham

 

Near VanderMeer’s essay’s end:

We live in an excit­ing age for books, but the jury’s out on whether we’ll have enough imag­i­na­tion to make it a Renais­sance or a Dying Fall…There must be bet­ter ideas out there, bet­ter ways of doing things. Before we become Locked In to just One Idea or Two Ideas.

It’s good to find VanderMeer’s elo­quent intel­li­gence in play at this point. You’ll get echoes of “spread­ing a more-or-less ide­o­log­i­cal virus” as we look at bad behav­ior, first from authors, then from a publisher.

Click to read this week’s full Writ­ing on the Ether col­umn at JaneFriedman.com.

It was more fun when Klout thought I was influ­en­tial about oat­meal and Kleenex.
@ColleenLindsay
Colleen Lind­say

About Porter Ander­son

Porter Ander­son, BA, MA, MFA, is a Fel­low with the National Crit­ics Insti­tute and has done spe­cial read­ings in the psy­chol­ogy of the arts at the Uni­ver­sity of Bath, UK. As a jour­nal­ist, he has worked with three net­works of CNN (CNN USA, CNN Inter­na­tional, CNN.com) and was on the lead devel­op­ment team for CNN.com Live. He also has worked on The Vil­lage Voice, Dal­las Times Her­ald, D Mag­a­zine, Sara­sota Herald-Tribune and other out­lets. He writes the weekly (Thurs­days) WRITING ON THE ETHER col­umn at JaneFriedman.com and (Mon­days) ETHER FOR AUTHORS col­umn at PublishingPerspectives.com. Ander­son also is a reg­u­lar con­trib­u­tor to WriterUnboxed.com and to Dig­i­tal Book World’s (DigiBookWorld.com) Expert Pub­lish­ing Blog. He has been posted by the United Nations to Rome (P-5, laissez-passer) for the World Food Pro­gramme, and served as Exec­u­tive Pro­ducer to INDEX: Design to Improve Life in Copen­hagen. He is based in Tampa and his pri­mary medium is Twit­ter. Fol­low him @Porter_Anderson

WRITING ON THE ETHER: Static

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

By Porter Ander­son | @Porter_Anderson

 

From August 9, 2012

Part of my series of columns on pub­lish­ing, Writ­ing on the Ether, appear­ing Thurs­days at the invi­ta­tion of Jane Fried­man at JaneFriedman.com

 


My Memories of a Future Life by Roz MorrisMy Mem­o­ries of a Future Life
by Roz Morris

If your life was somebody’s past, what echoes would you leave in their soul?

Carol is a gifted con­cert pianist—until an injury threat­ens to end her career. Des­per­ate for a cure, she dis­cov­ers Andreq. Is he her future incar­na­tion or a psy­cho­log­i­cal fig­ment? And can he help her recover?

“Highly orig­i­nal, haunt­ing and com­pelling.“
—Multi-Story.com

Find out more on Ama­zon and down­load a sam­ple to your Kin­dle. You can also lis­ten to a free audio sam­ple of the author read­ing the first 4 chapters.


Tech­ni­cal­i­ties: On the Air or Ether / Miss­ing­ham, Jones, Eisler, Mor­ri­son, Blofeld, Wik­ert, Lipskar

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave MorrisBritish writer Ewan Mor­ri­son was claim­ing to have spied a “glassy-eyed fanati­cism” among peo­ple “in the throes of the rev­o­lu­tion” of dig­i­tal publishing.

Amer­i­can author Barry Eisler began, “This notion that we’re not going to have lit­er­ary fic­tion any­more…” but was cut off by UK lit­er­ary agent Piers Blofeld, who seemed to want no more than to yell “Ama­zon!” at every­one in an accusatory tone.

And host Philip Jones was try­ing, with lit­tle suc­cess, to pull them all together with a per­fectly valid ques­tion, “Where is the great self-published lit­er­ary fic­tion writer?” — mean­ing how is it that we have yet to see a major lit­er­ary author walk across the street to the self-publishing side of the indus­try! the industry!

Rarely are good inten­tions so frustrating.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

Philip Jones

The annoy­ing hour we all shared on Wednes­day dur­ing the fort­nightly Internet-radio/podcast show The Naked Book on Radio Litopia made me real­ize just how far out of their depth some of our pub­lish­ing indus­try col­leagues are swim­ming in the fast-rising tide of tech­nol­ogy. There’s a lot of inef­fec­tual noise being made these days sim­ply because we can make it.

In this instance, The BookSeller’s talk show is recorded live at 3 p.m. ET every other Wednes­day, 8p Lon­don time, noon in Los Ange­les. After the live-cast, a some­what cleaned up tape is posted, nor­mally within 24 to 48 hours.

The ses­sion is led by Jones, edi­to­r­ial chief at The Book­Seller, and by the UK’s lead­ing advo­cate of intel­li­gent dig­i­tal devel­op­ment in pub­lish­ing, TheFutureBook’s Sam Miss­ing­ham.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave MorrisI’ve been fol­low­ing Naked Radio ses­sions since they began in March and have cov­ered some of these pre­sen­ta­tions here on the Ether, notably this one focused on Ama­zon last month.

Wednes­day, the pin­balling shout­ing match included some of the fol­low­ing ran­dom lines (I ran a tape of my own):

  • Right now legacy pub­lish­ers are solv­ing how to deliver paper books.” (Eisler)
  • A huge amount of min­nows and one enor­mous shark (that would be Ama­zon).” (Blofeld)
  • Don’t inter­rupt because what you just said is ridicu­lous and I waited patiently through all that ridicu­lum.” (Eisler)
  • We have to engage in an ide­o­log­i­cal battle…to pre­serve the sta­tus of our pub­lish­ers.” (Morrison)
  • Surely Ama­zon is one of the dom­i­nant chan­nels for sales of the tra­di­tional pub­lish­ers, as well” as for self-publishing authors. (Missingham)
  • We do see Ama­zon as a hugely preda­tory Amer­i­can monop­oly in this country…people in Britain…are con­cerned about the influ­ence Ama­zon has over the High Street.” (Morrison)
  • Surely if peo­ple were that con­cerned they’d stop buy­ing” (from Ama­zon). (Jones)
  • You’re expound­ing a basi­cally neo-conservative agenda, Barry…” (Morrison)
  • I can’t believe you’re actu­ally say­ing…” (Eisler)
  • No you’re actu­ally say­ing…” (Morrison)
  • Could we stick to the book busi­ness?” (Jones)
  • You’re par­o­dy­ing some notion of Amer­i­cans that you’ve gath­ered from afar…it’s silly, it’s a straw-man argument.”
  • We believe there are social insti­tu­tions that pro­tect us from the market…left to its own devices, the free mar­ket will dam­age cul­ture.” (Morrison)
  • It takes time for authors to find their voice, to find their readership…years and years of being sup­ported, find­ing a home in legacy pub­lish­ers…” (Blofeld)
#Naked­Book what is this per­va­sive atti­tude of draw­ing battle-lines and oli­garchies? I wish we could move more towards a hybrid industry.
@BenGalley
Ben Gal­ley

 

What this Seat­tle sling­shot of a jam ses­sion was sup­posed to be was a debate on the sta­tus and future of self-publishing between Eisler and Mor­ri­son, prompted by Morrison’s article(s) in the Guardian.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

Ewan Mor­ri­son

As cov­ered in our Extra Ether: Shad­owy Plat­forms and in Writ­ing on the Ether: Olive Branch, Mor­ri­son is headed to the Edin­burgh World Writ­ers’ Con­fer­ence, as last year, with the sweaty sheen of sum­mer provo­ca­tion all over him.

Last year he inflamed every­one with some “end of books” chat­ter. This year, in The self-epublishing bub­ble, he’s declar­ing that self-publishing is a largely wrong-headed trend, if not out­right fad, and that the use­ful­ness of online pro­mo­tion of books is a bub­ble that should burst or be dis­si­pated within 18 months.

But many pod­casts, videos, and audio pre­sen­ta­tions these days are being made to less than ideal stan­dards. It can all be a bit of a reach. Some­times a noble reach, actu­ally, but still a reach.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

Barry Eisler

It’s enough that Radio Litopia’s trans­mis­sion cuts out sev­eral times an hour. And that’s whether you’re lis­ten­ing on the site’s in-line player or via iTunes, which I pre­fer. Even on good days, much of the audio input is Skype lines, pro­vid­ing that strangled-honk sound to voices at times. What’s more, on Wednes­day, Radio Litopia’s chat room func­tion­al­ity was only intermittent.

Of course, nobody gets up in the morn­ing deter­mined to put together another semi-comprehensible pod­cast. Glitches will be glitches, and there are no vil­lains here. In fact, I’m going to the length you see here because I think a great deal of this BookSeller/FutureBook team and I like their spunk in try­ing to con­struct an hour-long show with key fig­ures (Pottermore’s Char­lie Red­mayne, Small Demons’ Richard Nash, Unbound’s John Mitchin­son, etc.).

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

Sam MIss­ing­ham

But there are things that can be con­trolled. All is not the luck of an evening’s draw. And as a news pro­ducer, I can sug­gest some of them. Many of these points can be applied to more than one form of elec­tronic con­tent, by the way, not just to podcasts.

  • Pro­mote your show, includ­ing its guests and topic, in writ­ing. For Naked­Book, there should be a story on The Book­Seller and on The­Fu­ture­Book blog and on the Radio Litopia Naked Book page sev­eral days ahead, nam­ing the guests to come — with their Twit­ter han­dles — and announc­ing the focus of their event. A few tweets won’t do it. Cur­rently, you can find out who was on a show once the edited tape goes up, but that’s as late as those charm­ing dri­vers who use their turn indi­ca­tors once they’re around the cor­ner. They tell you what they did, not what they’ll be doing.
  • Don’t over­load your guest ros­ter. In this case, Eisler and Mor­ri­son — the two authors meant to debate — would have been more than enough; they arrived ready to chew each other’s legs off. The inclu­sion of Piers Blofeld, the agent (with­out any lack of respect meant for Blofeld, with whom I have had some very help­ful cor­re­spon­dence in the past) was a need­less and noisy com­pli­ca­tion. He seemed to feel his job was to declare his rag­ing hatred for Ama­zon, which wasn’t announced as the topic at hand. In most instances, two guests are plenty, par­tic­u­larly with both Miss­ing­ham and Jones as show hosts.
Crowd watch­ing in Olympic park missed two rounds of fight because some­one on pro­duc­tion team thought they’d do a live inter­view instead,nuts

 

  • Con­sider hav­ing short-segment “appear­ances” by use­ful fig­ures, if applic­a­ble and avail­able. In this case, author Joanna Penn — who had writ­ten for The­Fu­ture­Book blog of her objec­tions to some of Morrison’s points about her career in his Guardian writ­ings — was “in the house.” She was very vis­i­bly fol­low­ing the dis­cus­sion via Twit­ter (since the chat room wasn’t work­ing), and could have offered a state­ment, maybe a quick Q&A with Jones, Miss­ing­ham, or even Mor­ri­son, by Skype or phone, and then jumped back off. Patch­ing her in this way could give the show another voice but with­out the Blofeld-weight of yet another full guest.
  • If you’re work­ing in audio only, you need guests to iden­tify them­selves each time they start to speak, or have a host do it. “Barry here”…“this is Ewan again”…“Piers back to yell about Ama­zon once more”…“it’s Sam jump­ing in for a moment…” and so on. It’s not your audience’s job to have to guess-the-speaker for an hour.
  • Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave MorrisStruc­ture the debate. Get together a run­down of talk­ing points based on the recent writ­ings of your incom­ing guests, and use it to fill them in ahead — get it out to them in an e-mail — and again as a last-minute reminder before show­time, too. It’s not enough to just bring on two sea­soned fig­ures in their respec­tive fields and ask them to have at each other. There should be a planned path­way through the sub­ject mat­ter, signed onto by all concerned.
  • Explain to all par­ties what will and won’t be tol­er­ated in heated exchanges. Then fol­low through. Don’t be afraid to use the cough but­ton and mute a guest who refuses to shut up when it’s the other guest’s turn to speak. Your show serves not the guests but the lis­ten­ers. Your cus­tomers are your audi­ence mem­bers, not the per­son­al­i­ties on-air. If a guest won’t prop­erly allow some­one a chance to have her or his say, that’s rip­ping off your audi­ence. Sup­press the unco­op­er­a­tive guest’s audio until it’s her or his time to speak.
  • Once a recorded ver­sion of the ses­sion is posted, include a tran­script. At the very least, you want a short write with key points landed.
Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

Simon Lip­skar

Here’s a good exam­ple of one way to han­dle this help­fully but with­out a full tran­script. It’s The agency model’s impact on ebook pric­ing with O’Reilly Media’s Joe Wik­ert inter­view­ing Writ­ers House Agent Simon Lip­skar (a Twit­ter refusenik, appar­ently, I can find no han­dle on him).

The fin­ished ver­sion lists key points from an on-camera inter­view with time codes so you can scrub to per­ti­nent ele­ments of the dis­cus­sion. (One of the severe draw­backs of video and audio pre­sen­ta­tions is that they’re not search­able for words or phrases. Time codes are your best bet.)

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Roz Morris, dirtywhitecandy, My Memories of a Future Life, Nail Your Novel, Dave Morris

Joe Wik­ert

At the end of the day, it’s up to all of us to learn from these events and ask our­selves ques­tions about our own work and about what our audi­ence, the writ­ing com­mu­nity needs and wants.

If you’re about to post a video of your­self talk­ing — with no visu­als to enhance the tape — and you could have cre­ated a search­able, excerpt-able, quickly scanned text, the ques­tion to ask is why? Same for audio. And same for podcasts.

These are lin­ear instru­ments, they have to be seen and/or heard, and that requires time that might be bet­ter spent on other tasks.

If we’re to use these var­i­ous means of info-sharing, we need to be sure we’re hon­or­ing each other with enough value to make them worth their while.

Jones:

If you both talk, no one can hear you scream.

| | |

Click to read this week’s full Writ­ing on the Ether col­umn at JaneFriedman.com.

Worst trend since Uggs: Inter­net videos. I’d rather skim text for 10 sec­onds than watch a talking-head for 3 minutes.
@jeffwilser
Jeff Wilser

About Porter Ander­son

Porter Ander­son, BA, MA, MFA, is a Fel­low with the National Crit­ics Insti­tute and has done spe­cial read­ings in the psy­chol­ogy of the arts at the Uni­ver­sity of Bath, UK. As a jour­nal­ist, he has worked with three net­works of CNN (CNN USA, CNN Inter­na­tional, CNN.com) and was on the lead devel­op­ment team for CNN.com Live. He also has worked on The Vil­lage Voice, Dal­las Times Her­ald, D Mag­a­zine, Sara­sota Herald-Tribune and other out­lets. He writes the weekly (Thurs­days) WRITING ON THE ETHER col­umn at JaneFriedman.com and (Mon­days) ETHER FOR AUTHORS col­umn at PublishingPerspectives.com. Ander­son also is a reg­u­lar con­trib­u­tor to WriterUnboxed.com and to Dig­i­tal Book World’s (DigiBookWorld.com) Expert Pub­lish­ing Blog. He has been posted by the United Nations to Rome (P-5, laissez-passer) for the World Food Pro­gramme, and served as Exec­u­tive Pro­ducer to INDEX: Design to Improve Life in Copen­hagen. He is based in Tampa and his pri­mary medium is Twit­ter. Fol­low him @Porter_Anderson

WRITING ON THE ETHER: Olive Branch

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Joanna Penn, J.F. Penn, Prophecy, ARKANE Thriller, The Creative Penn, TheCreativePenn, Steven Pressfield, Steve Pressfield, The War of Art, Turning Pro

 

By Porter Ander­son | @Porter_Anderson

 

From August 2, 2012

Part of my series of columns on pub­lish­ing, Writ­ing on the Ether, appear­ing Thurs­days at the invi­ta­tion of Jane Fried­man at JaneFriedman.com

 


Agents and Self-Publishing / Penn, Ross

Maybe it’s not sur­pris­ing that author J.F. Penn (we know her bet­ter as Joanna) has felt she needed to issue an exten­sive explainer, just south of an apol­ogy, to her read­ers for sign­ing with an agent. At the top of Why I Signed With A New York Lit­er­ary Agent, the London-based writer notes:

It’s quite ironic that I feel like I have to defend my deci­sion, since in the past, self-publishing has needed the defense more!

Long a staunch and instruc­tive fig­ure in self-publishing, Penn has become a client of Rachel Ekstrom in Irene Goodman’s shop.

With the Olympics in Prime Time, I’m amazed at the num­ber of author tweets scream­ing Read My Book! Read My Book! Not tonight.
@karlsprague
Karl Sprague

 

Just a reminder, Penn, author of Prophecy, pro­moted her novel by spon­sor­ing the Ether here last week, for which Jane Fried­man and I are very grateful.

In fact, Penn has been as busy as an Offi­cial Sup­plier of Kleenex to the Olympics. She also found her­self men­tioned in author Ewan Morrison’s widely debated Guardian tirade against most things online, and we’ll have a bit more about that later on the Ether here.

@ Dear sir/madam: Please respond to my query by end of busi­ness today. Thanks. You are special.
@jamesscottbell
James Scott Bell

 

But let’s make sure we take a quick but focused look at this busi­ness about her sign­ing with an agent.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Joanna Penn, J.F. Penn, Prophecy, ARKANE Thriller, The Creative Penn, TheCreativePenn, Steven Pressfield, Turning Pro, The War of Art

J.F. Penn

Penn is respond­ing in her post to sen­ti­ment, not unlike the sen­ti­men­tal­ity that over­takes Olympics fans and com­peti­tors. There’s as much unneeded emo­tional appa­ra­tus in the self-publishing com­mu­nity these days as there is damp chalk on the par­al­lel bars. Here you can see Penn cut­ting flips to enu­mer­ate her very good rea­sons for want­ing Ekstrom’s representation:

  • The peo­ple of an agency, she writes, “are busi­ness part­ners who I will work with to achieve a mutu­ally ben­e­fi­cial goal.” And
  • Being an indie author is not only about self-publishing any­more.” And
  • Tra­di­tional pub­lish­ing is excel­lent at cre­at­ing qual­ity prod­ucts.” (What’s tucked into this line, of course, is the under­stand­ing that Penn would be glad to have a tra­di­tional con­tract. And, as we have seen in com­ments from Viki Noe and oth­ers, there seem to be many in the field who think of self-publishing as a poten­tial step­ping stone to tra­di­tional pub­lish­ing.) And
  • Tra­di­tional pub­lish­ing will enable me to build a wider audi­ence.” And
  • Film rights and other sub­sidiary rights.” And
  • Peer respect, blurbs and net­work­ing.” Inter­est­ing, huh? And
  • Entry into prizes.” She wants to win the car. And
  • Speak­ing oppor­tu­ni­ties at fes­ti­vals.” She adds that “the fes­ti­vals in the UK espe­cially are only about tra­di­tion­ally pub­lished authors.” Also inter­est­ing, huh? And
  • Why a New York agent when I live in Lon­don?” Well. And the empha­sis is mine:

It’s a big­ger book mar­ket in the US and my cur­rent sales are about 4:1 US:UK split. I wrote for the US mar­ket and even use an Amer­i­can spell-check. My traf­fic for this site and my pod­cast is over 50% US so most of my exist­ing audi­ence is there. In pub­lish­ing terms, books that make it big in the US are more likely to be picked up in the UK and in other countries.

Pulling an NBC and pre­tend­ing the Olympics don’t start until 7:30pm. All you peo­ple in the UK are mak­ing this difficult!
@EmmaBGardner
Emma Bond Gardner

 

We’re hug­ging it out with Penn here because these are valid points.

I am the kind of indie who wants a hybrid approach com­bin­ing tra­di­tional pub­lish­ing with self-publishing. After all, tra­di­tional and inde­pen­dent pub­lish­ing are not mutu­ally exclusive.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Joanna Penn, J.F. Penn, Prophecy, ARKANE Thriller, The Creative Penn, TheCreativePenn, Steven Pressfield, Steve Pressfield, The War of Art, Turning Pro

By per­mis­sion of John Baeder and Steven Heller / The Daily Heller

Notice she’s pre-empting some jeers with her hard-won right to get her­self an agent if she’s for­tu­nate enough to attract rep­re­sen­ta­tion. And I’m sorry she has to do that.

Nev­er­the­less, I’m glad to have this post because it shows us how even Penn has to posi­tion her moves rel­a­tive to the hug-hungry self-publishing masses who sob that they’re yearn­ing to be free of the tra­di­tional Big Fix.

Look, even if you don’t want tra­di­tional con­tracts, why throw agents out with the bathos? It’s a mis­take to assume that agents are becom­ing de trop. If they, them­selves play fair.

Agents can be on your side even if you pound the pulp into papyrus, your­self. Think of agents as man­agers who can help non-aligned writ­ers nav­i­gate dis­tri­b­u­tion and pub­lic­ity options and avoid putting every egg into the enhanced-ebook basket.

In which Olympic sport is it OK to put your fin­ger in an opponent’s mouth? Clue: http://t.co/YWDEfuqU
@iankatz1000
ian katz

 

And those eso­teric rights issues? You’re going to do those your­self? When your self-published opus draws the atten­tion of inter­na­tional pub­lish­ers, right? Or (just as for­eign) Hol­ly­wood. Good luck with that.

  • I think we’re going to see smarter agents adjust their capa­bil­i­ties and ser­vices to sup­port free-agent (par­don that one) writers.
  • They may even get clever enough to tell us they’re doing it so every­body stops assum­ing they’ve sunk to the bot­tom of the pool in Lane 8.
  • They may call them­selves man­agers — I rec­om­mend it — being able to wran­gle a lot of ser­vices and sup­port that suc­cess­ful authors might find they’d rather not try to run out of their gym bags.

But. Hold still as the other Nike drops.

 

Here comes Orna Ross of the recently cre­ated Alliance of Inde­pen­dent Authors (ALLi) — and she’s wav­ing the flag for Penn in com­ments on the post about get­ting an agent.

Con­grat­u­la­tions Joanna, you are liv­ing proof that ‘indie author’ doesn’t just mean ‘self-publisher’.

OK, so it doesn’t have to be Ether/or. Got it?

Good. Because if an agent-manager-coach-hugger does turn up to offer to rep an author, Ross wants that author’s eyes wide open. She’s come bear­ing a scare story.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Joanna Penn, J.F. Penn, Prophecy, ARKANE Thriller, The Creative Penn, TheCreativePenn, Steven Pressfield, Steve Pressfield, The War of Art, Turning Pro

By per­mis­sion of John Baeder and Steven Heller / The Daily Heller

In How Indie Authors Can Work With Trade Pub­lish­ers, Ross uncov­ers the kind of bad think­ing some agents still are doing. She posits the case of an author offered a con­tract by an agent — but when the con­tract arrives for that author’s review (empha­sis mine):

A clause states that the agent will take a com­mis­sion on all of this indie author’s income, includ­ing self-published work.

That con­tract won’t work, writes Ross:

The agent’s logic belongs to tra­di­tional think­ing, that hav­ing a trade pub­lisher increases an author’s self-published income, but it fails to acknowl­edge that this works both ways. And, arguably in these tech­nol­o­gised times, far more in the oppo­site direc­tion. The agent has mis­judged her prospect and shown an inher­ent dis­re­spect for this writer — for her hard work to date, for her achieve­ments, and for her aspi­ra­tions and cre­ative plans for the future.

Ross writes that the author who rejected that over­reach­ing con­tract is Penn, her­self, now set up with a sat­is­fac­tory agree­ment (we have to hope) with Ekstrom.

Porter Anderson, Writing on the Ether, Jane Friedman, author, publisher, agent, books, publishing, digital, ebooks, Joanna Penn, J.F. Penn, Prophecy, ARKANE Thriller, The Creative Penn, TheCreativePenn, Steven Pressfield, Turning Pro, The War of Art

Orna Ross

Rais­ing the dan­ger of let­ting tra­di­tional agents and pub­lish­ers view self-publishing authors as “the new slush pile,” Ross clar­i­fies that her own orga­ni­za­tion com­prises mixed for­mats but a uni­fied phi­los­o­phy, empha­sis mine:

We have a num­ber of mem­bers who attest that trade pub­lish­ers can add value for indies but only if the author’s sta­tus as cre­ative direc­tor of the book through all stages of the process is acknowl­edged. Acknowl­edged by con­trac­tual terms and con­di­tions, not lip service.

So the cry­ing games are far from over. There’s a lot more boohoo­ing, live-streaming of tears, and dab­bing around those NBC chan­nels to go.

If you want to stick your land­ing, an agent-manager may help you avoid bro­ken ankles. But only if your part­ner­ship con­trac­tu­ally rec­og­nizes the real­ity of the cre­ative work and its essen­tial provenance.

And for get­ting her­self such an arrange­ment, Penn should apol­o­gize? If that’s what any self-publishing authors think, they need to dry up.
Click to read this week’s full Writ­ing on the Ether col­umn at JaneFriedman.com.


@ yes, I won­dered about the polemic for marketing’s sake — each to their own — glad you think my post is con­sid­ered :)
@thecreativepenn
Joanna Penn

 

About Porter Ander­son

Porter Ander­son, BA, MA, MFA, is a Fel­low with the National Crit­ics Insti­tute and has done spe­cial read­ings in the psy­chol­ogy of the arts at the Uni­ver­sity of Bath, UK. As a jour­nal­ist, he has worked with three net­works of CNN (CNN USA, CNN Inter­na­tional, CNN.com) and was on the lead devel­op­ment team for CNN.com Live. He also has worked on The Vil­lage Voice, Dal­las Times Her­ald, D Mag­a­zine, Sara­sota Herald-Tribune and other out­lets. He writes the weekly (Thurs­days) WRITING ON THE ETHER col­umn at JaneFriedman.com and (Mon­days) ETHER FOR AUTHORS col­umn at PublishingPerspectives.com. Ander­son also is a reg­u­lar con­trib­u­tor to WriterUnboxed.com and to Dig­i­tal Book World’s (DigiBookWorld.com) Expert Pub­lish­ing Blog. He has been posted by the United Nations to Rome (P-5, laissez-passer) for the World Food Pro­gramme, and served as Exec­u­tive Pro­ducer to INDEX: Design to Improve Life in Copen­hagen. He is based in Tampa and his pri­mary medium is Twit­ter. Fol­low him @Porter_Anderson